The Experiential Marketing Summit (EMS) is always a whirlwind of “the next big thing,” but this year, VDA decided to look back to leap forward. As a 41-year-old brand named a Top 100 agency for the 5th consecutive year, we…
By Heather Munnell, VDA Senior Director, Client Experience & Strategy This year, I attended EXHIBITORLIVE 2026 as a first-timer, stepping in when my production team wasn’t able to make it. Even as an industry veteran, it’s not often that I…
At VDA, we are all about creating and building experiences – lasting impressions and memories that get made in our attendees. For this year’s Connect New England conference in Stowe, VT, VDA did just that, and provided an “experience” for…